The Saleable Brand Descriptions
Do you share Instagram posts showing products and services of your brand to drive more sales? If yes, then do you put in your best efforts to curate the most suitable, or say a saleable caption to grab the attention of more users?
Yes, keeping aside all the Instagram marketing approaches, an uncomplicated yet perfect caption or brand description of your posts can help you engage more audience.
About 72% of Instagram users have initiated a purchase referring to a post on Instagram. So, you honestly cannot miss out on crafting a saleable brand description that speaks more than the content you share. After all, 01 billion monthly active users are just too huge to trip on!
So, let us move forward and talk about the ways to create saleable captions or brand descriptions for Instagram posts.
Share Instagram Saleable Captions To Trigger Emotions
Audience emotions pretty evidently influence their shopping! So, touching the sentiments of your followers helps you drive more sales. Let us see how?
Fear Of Missing Out! Now that’s what triggers the youth of today’s generation. In simpler terms, when you have a limited stock, set a time limit, and that’s it.
More than 60% of Millennials make sure to purchase a particular product of their interest within 24 hours to avoid FOMO. And you can make good use of this emotion to ensure massive engagement on your website.
Moving on to trust and belongingness, it all starts when you consider your community as an influential part of your journey. Interact with your target audience and address their queries to build trust within them to initiate a purchase
A CTA Button Is A Must
A caption without a call-to-action- somewhat impossible! When you build up the anxiety within your audience and want them to land on a page that just fills them up with more enthusiasm to initiate a purchase from your website, put that CTA right away. And speaking about the most go-to Instagram caption CTA is “Link in bio.”
Now that Instagram bio provides such a less room with limited characters, you can go all out and possibly put a custom URL. So, how does this work?
So if we pull out the best “Link in bio” tool, it has to be Mylinkie, as it is a bio link generator solution that helps you create a landing page exactly the way you want
Mylinkie offers 03 categories (Lite Link, Profile, My Site) from which you get to choose and design your custom landing page with more options unfolding with the advanced versions.
At first, you get to select a theme according to your niche, then moving on, you can personalize your profile picture, background image, and brand logo. You can also play with fun colors to make your page look more impressive. Further, you get to add multiple links to your other social media profiles, favorite links, YouTube channel, Instagram stories, top trending hashtags, and much more.
It just makes selling products easier for you by making your audience land on a page that speaks about every bit of your brand and is a one-stop destination for your visitors to know more about your business.
Conclusion: How To Frame A Good Saleable Caption For Instagram
So, summing up, we can say that an all-embracing caption can help you sell products more comfortably on Instagram in the following ways:
- Build user engagement and traffic on every post
- Develops scope of interaction within you and your target audience
- Redirects your followers to visit a custom landing page with a unique URL
Also, remember, do not load your captions with a lot. Leave some space for curiosity and ask your audience to click on “Read More” or “Link in bio” to explore more.
We hope these tips help you successfully grab more user attention with the saleable brand description. Is there some other way out which made you successfully use Instagram captions to drive more sales? Please provide us with some insights below!